Next Event: Marketing and Sales to Advance your Career
- an event for engineering women of all levels in the profession: students, professionals, looking for work and foreign trained engineers!
The economic downturn dramatically changed the employment environment. Seemingly
overnight, the multiple job offers that employment-seekers had become accustomed to
evaporated. For employees, the corporate ladder became steeper and harder to climb. More
than ever, this means that you have to do more and work harder to get noticed, find the right job
opportunity, and advance in your career. To be successful, you not only have to be good at what
you do, but you also have to be good at marketing and selling yourself.
Marketing and sales strategies help companies to develop unique value propositions and brands,
and leverage their brands to build successful businesses. On a personal level, you can apply the
same strategies to build and advance your career.
This session describes marketing and sales and how they can be applied on a personal
level. We'll discuss how you can use marketing and sales strategies to develop your unique
personal value proposition and brand, and how you can leverage your personal brand and value
proposition to advance your career.
Join us on April 7th for this informative and engaging seminar on marketing yourself.
Light snacks and refreshments will be served. Networking after the workshop.
Date: Thursday, April 7th, 2011
Time: 6:30-9:30pm, Doors open at 6:30pm, talk begins at 7pm
Place: YWCA, Welch room 1, 535 Hornby Street, Vancouver Map
Cost: $10 for pre-registration, $12 at the door
Registration: Please send an email to 
Lianna Mah Bio
A civil engineering graduate from UBC (BASc 1986, MEng 1987), Lianna has more than 20
years experience in consulting engineering, specializing in the design and construction of
wastewater, water, and civil engineering projects. Currently, as Vice President, Business
Development, Lianna is responsible for business development and marketing for the Associated
Engineering group of companies.
Associated Engineering is an employee-owned, Canadian consulting firm with over 750 staff
in 17 offices across Canada. The firm provides multi-discipline engineering and environmental
science services in the water, environmental, infrastructure, transportation, building, and
renewable energy sectors.
Lianna is an active volunteer with APEGBC and DAWEG (the Division for Advancement of
Women in Engineering and Geoscience-a division of APEGBC). She has also served on
committees for the Consulting Engineers of B.C. and CCWEST (Canadian Coalition of Women
in Engineering, Science and Technology), and has participated in a number of initiatives for
Engineers Canada, including a national symposium on Women in Engineering and the "From
Consideration to Integration" study. In recognition of her work with these organizations, Lianna
received APEGBC's 2002 Professional Service Award and, in 2009, received the designation of
Fellow from Engineers Canada.